The Europe POS terminals market is witnessing a high growth due to the adoption of several government regulations that are developed to support the advanced technologies for enhancing the security of the transactions & customer details. For instance, security guidelines are being developed for the adoption of EMV-enabled transaction processing in the industries. The companies installing such technologies need to follow guidelines that are developed by the regulatory bodies. Moreover, the strong presence of major players, which are engaged in offering innovative solutions to the customers is a major factor accelerating the POS terminals market growth.
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The birth of e-commerce has brought about a dynamic change in payment modes over time. POS terminals market, influenced by this very revolution, has been gaining mass popularity since the last few years, given the widespread adoption of cashless facilities. The growing popularity of NFC and card payments among the consumers will also serve to enhance (point-of-sale) POS terminals industry share. Nowadays, to reduce the hassle of carrying cash, people have been shifting their focus toward the adoption of POS terminals, which has led to the massive expansion of (point of sale) POS terminals market.
The restaurant POS terminals market is projected to witness a high adoption of these systems and is anticipated to expand at a CAGR of around 16% over the forecast timespan. Several restaurant owners in the U.S. have started using systems such as tablets and digital kiosks to display menu, place orders, and for receiving payments, helping them to increase the operational efficiency and enhance the customer experience. Moreover, companies including Square, Inc. and Sr. Pago have developed systems that convert smartphone or tablet to a mPOS terminal and accept card payments.
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The POS terminals market is predicted to experience a high demand for the Mac OS over the coming years due to the increased data security and ease in use. The OS provides users a secure platform, which will protect the sales and customer data from virus attacks and data breaches. Moreover, several users are preferring Mac OS over Linux OS owing to its high compatibility with the hardware devices in the system. It also relieves the users from managing the updates of the drivers as compared to the Windows and Linux platforms that need periodical updates of system drivers.
POS terminals market is an evolving business sector with big players investing heavily in R&D activities to develop new technologies and products for gaining competitive edge. It is more likely that rapid expansion of POS terminals market will encourage new service providers and manufacturers to enter the business further encouraging the existence of fierce competition in the industry. VeriFone Systems Inc., Panasonic Corporation, Ingenico Group, PAX Technology Inc., and Toshiba Corporation are some of the major brands of POS terminals industry.
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