Personal Care Appliances Market Volume Analysis, Segments, Value Share and Key Trends 2020-2025

Personal care appliances market is slated to garner steady revenues in the light of growing personal care awareness among consumers and availability of an array of products online. In terms of revenue, global personal care appliances market is set to amass gains over USD 30 billion by 2025.

 

The key impetus behind the growth of the market are factors such as rapidly evolving beauty standards, rise in disposable income, influence of social media & fashion industry and burgeoning demand from developing countries. Against the backdrop of towering consumer spending on personal care, manufacturers are commercially driven to invest in R&D activities.

 

They are increasingly introducing technologically advanced products such as appliances featuring rechargeable batteries and wireless devices. Furthermore, the market is deriving much of its growth from the opportunities provided by millennial consumers, who have the propensity to spend on grooming & beauty, as well as the unexplored consumer base, i.e., men, who are generating better responses. In terms of global shipments, personal care appliances market is set to register a CAGR of 4% over 2019-2025.

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Rechargeable battery powered devices are gaining popularity because of the convenience of portability they offer by eliminating the requirement of a continuous corded power supply. Moreover, improving battery production technologies have also been allowing them to charge faster and last longer, making them travel compatible.

Popularity of different beard styles among male consumers has been gradually increasing over the last few years. Of late, it has become easy to maintain various beard styles due to the uniform trimming action of portable hair trimmers. Previously, men often paid visits to a salon for grooming and styling their beards and moustaches, but now since the introduction of portable trimmers most of the users prefer at-home styling. The powerful performance and affordability of compact devices are some of the aspects which will drive mass product adoption in the upcoming years.

Most consumers who prefer to retain a clean shaved look are opting for portable shavers, owing to the improved technology which enables shavers to deliver smoother shaves without compromising on the safety. Next-generation shavers provide a cleaner look as compared to the traditional razors available. Moreover, the increasing cases of early baldness among the male populace has led to the proliferating trend of men regularly trimming out or shaving thinning scalp hair. These factors are further expected to propel product demand, helping to increase personal care appliances market share.

List of the Key Companies that are Operating in the Personal Care Appliances Market. They are as follows:

Colgate Palmolive Company, Conair Corporation, Dyson, Havells India Ltd., Helen of Troy Limited, HTC Hair Clipper (Yongkang Xinji Hairdressing Appliance Factory), Koninklijke Philips N.V., Lion Corp, Nova, Panasonic Corporation, Procter & Gamble Company, Spectrum Brands, TESCOM, Vega, Wahl Clipper Corporation

Apart from male consumers, the personal care appliances designed for females include a wide range of hair care and spa products that are targeted toward both the salon services and home users. Excluding the portable epilators used for body hair removal, most of the products like hair dryers, hair straighteners and other hair styling tools require to have a corded power supply.

Though these products are observed to cause hair and skin damage, technological advancements dedicated toward manufacturing safer hair and skin protective appliances will aid in the industry development. For instance, Philips India has introduced a keratin based hair straightener which minimizes the heat damage.

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Table Of Content:

Chapter 4. Personal Care Appliances Market, By Product (Revenue & Shipment)

4.1. Key trends by product

4.2. Hair care

4.2.1. Market estimates and forecast, 2015 – 2025

4.2.2. Hair dryer

4.2.2.1. Market estimates and forecast, 2015 – 2025

4.2.3. Hair straightener

4.2.3.1. Market estimates and forecast, 2015 – 2025

4.2.4. Hair styler

4.2.4.1. Market estimates and forecast, 2015 – 2025

4.3. Hair removal

4.3.1. Market estimates and forecast, 2015 – 2025

4.3.2. Trimmer

4.3.2.1. Market estimates and forecast, 2015 – 2025

4.3.3. Power shaver

4.3.3.1. Market estimates and forecast, 2015 – 2025

4.3.4. Epilator

4.3.4.1. Market estimates and forecast, 2015 – 2025

4.3.5. Others

4.3.5.1. Market estimates and forecast, 2015 – 2025

4.4. Oral care

4.4.1. Market estimates and forecast, 2015 – 2025

4.4.2. Powered toothbrush

4.4.2.1. Market estimates and forecast, 2015 – 2025

4.4.3. Oral irrigator

4.4.3.1. Market estimates and forecast, 2015 – 2025

4.5. Others

4.5.1. Market estimates and forecast, 2015 – 2025

Chapter 5. Personal Care Appliances Market, By Power Supply (Revenue & Shipment)

5.1. Key trends by power supply

5.2. Battery operated

5.2.1. Market estimates and forecast, 2015 – 2025

5.3. Electric

5.3.1. Market estimates and forecast, 2015 – 2025

Chapter 6. Personal Care Appliances Market, By Sales Channel (Revenue & Shipment)

6.1. Key trends by sales channel

6.2. Online

6.2.1. Market estimates and forecast, 2015 – 2025

6.3. Retail

6.3.1. Market estimates and forecast, 2015 – 2025

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