Smart Fitness Wear Market Growth growth will be driven by surging demand for technologically advanced products along with increasing need for innovative features. Growing awareness regarding personal fitness management is also predicted to positively impact the industry demand over the next seven years.
Smart fitness wear market is predicted grow at over 30% CAGR from 2016 to 2023 and is likely to hit USD 4.5 billion by 2023. Rising consciousness regarding health and fitness among individuals is anticipated to drive industry growth over the forecast period. Wearable technology market size was approximately USD 25 billion in 2015.
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U.S. smart fitness wear market size is expected to demonstrate considerable growth from 2016 to 2023. Asia Pacific is predicted to experience significant growth prospects owing to low production cost across the region. Europe expected to exhibit moderate growth rates owing to presence of leading industry participants across the region.
High price associated with these products may hamper the smart fitness wear market demand over the forecast period. Moreover, recreational fitness popularity accompanied by corporate wellness programs is projected to widen the customer base. Apart from smart training these products are also predicted to help in injury prevention while and after training as they generate and provide information online as well as offline.
These products are equipped with sensors and Bluetooth compatibility to transmit data regarding the wearer’s stress levels, energy output, as well as heart rate. Various companies are now making leggings and shorts equipped with resistance panels to a smart fabric that help to boost calorie burn during an exercise session. The advent of smart shoes and in-soles are forecast to propel smart fitness wear market size over the next seven years.
Increasing use of these products by athletes as well as trainers due to enhanced level and quality of exercise has driven consumption. They help the wearer stay on course during a workout regime through haptic alerts. Escalating adoption of GPS equipped smart sports vest is expected to further provide a fillip to smart fitness wear market growth from 2016 to 2023. These wearables collect data such as distance and speed. Features including body stress measurement also help prevent potential injury.
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