Top Trends Impacting the Europe Cloud Computing Market

The Europe cloud computing market report offers detailed competitive landscape of the global industry. It includes company, market share analysis, product portfolio of the major industry participants. The report provides detailed segmentation of the market based on product, technology, end user and region.

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Furthermore, the Europe cloud computing market growth is also triggered by the support from various government-led initiatives. For instance, the European Commission has established the European Cloud Computing Strategy (ECCS) to promote the adoption of cloud computing services. The strategy’s objective is to create 3.8 million new jobs and help the GDP increase to 957 billion euros by 2020. In September 2017, the European cloud infrastructure providers have also accepted the proposed regulation on the Free Flow of Data in the EU. The proposed regulation is a major step for Europe’s cloud industry to create an integrated Digital Single Market.

Another factor accelerating the growth of the Europe Cloud Computing Market is the increasing trend of outsourcing cloud computing services. Companies are outsourcing cloud services to reduce the dependency on local servers and minimize the costs associated with handling and management of the infrastructure. However, data security has is one of the biggest concerns for the enterprises. As data is being collected and used on a massive scale, cloud platforms offer challenges in terms of protecting the personal data. As a result, in May 2018, the General Data Protection Regulation (GDPR) came into effect and focused on the standardization of data protection laws in all EU countries. The regulation also provided strict guidelines for the companies that process and manage the data.

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Company profiled in this report based on Business overview, Financial data, Product landscape, Strategic outlook & SWOT analysis:

  • Amazon Web Services
  • CenturyLink
  • DigitalOcean
  • Dimension Data
  • Google Compute Engine
  • IBM SoftLayer
  • Microsoft Azure
  • OVH
  • Rackspace
  • CloudSigma

Some of the Europe Cloud Computing Market Key players are Amazon Web Services, CenturyLink, DigitalOcean, Dimension Data, Google Compute Engine, IBM SoftLayer, Microsoft Azure, OVH, Rackspace, 1&1, and CloudSigma.

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The cloud computing market players are laying more focus on strategic acquisitions to enhance their existing cloud capabilities. For instance, in July 2018, Orange acquired Basefarm Holding, a player in cloud infrastructure and critical application services in Europe. The acquisition reinforced the company’s position in the cloud computing services for the enterprise sector. Similarly, in September 2017, Rackspace acquired Datapipe to widen its geographic coverage in the Asia Pacific region and Europe, particularly in the UK. It also enabled the company to sell its migration and other services to large companies.