The global Wi-Fi hotspot market has expanded at an unparalleled pace lately owing to the rapid adoption of smartphones and other Wi Fi-enabled smart devices. It was reported that the number of smartphone users has crossed the 2 billion mark and with new, more advanced products being offered consistently the smartphone market will observe remarkable growth. The number people using portable devices like laptops and tablets have increased, encouraging commercial and private sectors to install hotspots across various infrastructure, boosting the Wi-Fi hotspot market revenue. As most of the public services have become available online throughout the world, governments are undertaking initiatives to develop the Wi-Fi hotspot market in their respective regions.
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Wi-Fi Hotspot market includes hardware, software, and services. Hardware accounts for more than 55% share in the market. The growing adoption of gateways, access points, and cloud access points among the enterprises and residential users is the major factor supporting the market. These devices have been used by the users to provide authorization, accounting, and authentication for a wireless network.
Wi-Fi Hotspot is being widely used in the commercial and community spaces. The commercial application holds over 15% share in the Wi-Fi Hotspot market. The rapid deployment of Hotspots across the public spaces to provide free internet access to the individuals is the primary factor driving the market growth. Moreover, the supportive government initiatives for the development of network infrastructure and digitalization also act as a major factor propelling the demand for the Wi-Fi Hotspot in the commercial space.
In terms of the application scope of the Wi-Fi hotspot market, cafes have contributed substantially to the adoption of Wi-Fi for enabling customers enjoy free or subscribed internet connections with ease. Having a considerably good quality Wi-Fi connection has found to be a strong customer attraction and retention strategy, driving global brands and local cafes towards the Wi-Fi hotspot industry. Starbucks, a prominent coffee shop chain, offers free Wi-Fi to its customers by registering their information and getting authorization details on their smartphone. It also has one click, unlimited Wi-Fi services at all company-owned stores in Canada and with a worldwide presence, the brand represents the enormous prospects existing for the Wi-Fi hotspot market.
Europe is leading the regional landscape with a share of over 35% in the Wi-Fi Hotspot market. The growth of the market is credited to the widespread adoption of Hotspot devices in public places such as restaurants, cafes, hotels, and retail stores. Furthermore, the existence of well-developed digital infrastructure fosters the demand for Hotspot devices. Asia Pacific is anticipated to grow at a CAGR of over 15% during the forecast timespan. The growing demand from the developing countries including India and China propels the market growth. Moreover, the rising adoption of internet services and smartphone in the region also augments the demand for Wi-Fi Hotspot.
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It must be noted that most of the cafes belonging to global brands or local players offer other food items as well, such as sandwiches, pizzas and bakery items, invariably creating a wide range of customer base. With increasing population, rising consumer spending and growing affordability of required hardware, the café segment will experience a notable rate of Wi-Fi hotspot implementation. Comprising of key industry participants like Alcatel-Lucent, Aruba Networks, Cisco Systems, Ipass, Motorola Solutions, Nokia Networks and Ericsson, the Wi-Fi hotspot market is anticipated to register more than USD 23 billion in revenue by 2024.
Major Key Points from Table of Content:
Chapter 4. Competitive Landscape
4.2. Company market share, 2017
4.3. Major market players
4.3.4. Ruckus Wireless
4.3.5. Nokia Networks
4.4. Market challengers
4.4.1. Ubiquiti Networks
4.5. Other prominent vendors
Chapter 5. Wi-Fi Hotspot Market, By Component
5.1. Key trends, by component
5.2.1. Market estimates and forecast, 2013 – 2024
184.108.40.206. Market estimates and forecast, 2013-2024
220.127.116.11. Market estimates and forecast, 2013-2024
5.2.4. Mobile Hotspot devices
18.104.22.168. Market estimates and forecast, 2013-2024
5.3.1. Market estimates and forecast, 2013 – 2024
5.3.2. Hotspot management software
22.214.171.124. Market estimates and forecast, 2013-2024
5.3.3. Security software
126.96.36.199. Market estimates and forecast, 2013-2024
5.3.4. Billing software
188.8.131.52. Market estimates and forecast, 2013-2024
5.3.5. Cloud-based software
184.108.40.206. Market estimates and forecast, 2013-2024
5.4.1. Market estimates and forecast, 2013 – 2024
5.4.2. Professional service
220.127.116.11. Market estimates and forecast, 2013-2024
5.4.3. Managed service
18.104.22.168. Market estimates and forecast, 2013-2024
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